Stakeholder Relationship Management

Influence is earned through consistent, strategic engagement, and our Stakeholder Relationship Management (SRM) module empowers teams to engage more effectively with the people who matter most.

Whether you’re coordinating across teams, preparing for critical outreach, or reporting on outcomes, the platform helps you bring structure, intelligence, and visibility to every stage of stakeholder engagement.

Why TSC?

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End-to-End Stakeholder Management

From initial planning to post-engagement reporting, our platform supports your full stakeholder engagement lifecycle in one secure system.

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Linked to Real-World Signals


Our platform links engagement strategy with live external signals from media, policy, and public data, so you’re always acting on the most relevant context.

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Linked to 1M+ Stakeholder Database

Tap into a living database of 1M+ stakeholder profiles from policymakers to CEOs, activists to academics to jump-start planning and discover who really matters to your mission.

Centralised stakeholder engagement

Teams can centralise their engagement planning and tracking in one central space with immediate access to all the relevant stakeholders and signals, ensuring better alignment across team(s).

Comprehensive Planning

Create well-rounded engagement strategies by defining clear objectives, targeting specific stakeholders, mapping stakeholder networks, and planning granular tasks with assignments.

Linked with external signals
for better informed engagement planning

Integrate Media

Relevant content can be explored, compiled and stored within the Project. The key is to incorporate real-world narratives into your engagement plans to never miss what is relevant to your stakeholders.

This helps users:

✔ Stay contextually relevant
✔ Prioritise key information
✔ Enhance stakeholder & issue understanding

Build Institutional Memory
Through Engagement Logs

Track every touchpoints

Genie makes it easy to document stakeholder interactions, whether it’s a meeting with a policymaker, an email to a partner, or a call with a regulator.

Link engagements to your larger strategy, allowing the team to:

  • Maintain institutional memory
  • Strengthen internal coordination
  • Provide visibility across departments

Read more about Genie’s Engagement Documentation here.

Tracking in one place

Information at a Glance

Visualise engagement activity across issues, stakeholders and locations. Quickly identify the key stats and gaps in the engagement efforts.  

Dashboards can be customised to be more comprehensive and suit your team’s exact needs.

Frequently asked questions

What is stakeholder intelligence, and why does it matter?
Stakeholder intelligence is the process of systematically gathering, analysing and interpreting information about the people and organisations (stakeholders) that influence, or are influenced by your organisation’s goals, operations and reputation.

It’s essential for anticipating risks, protecting reputation and building stronger, evidence-based relationships.
How can I find the right stakeholders to engage with for a specific policy issue?
You can’t rely on gut instinct or outdated lists. TSC.ai uses AI-powered stakeholder discovery that accurately extracts stakeholders from media signals, such that relevant stakeholders are identified and mapped based on relevant issues.

See how Stakeholder Discovery works
What’s the difference between stakeholder management and stakeholder intelligence?
Stakeholder management is about maintaining relationships. Stakeholder intelligence goes deeper, helping you discover, analyse, and anticipate stakeholder moves, power dynamics, and policy alignment.
Can stakeholder intelligence help with regulatory risk or ESG reporting?
Yes - stakeholder intelligence helps organisations anticipate regulatory risks and improve ESG reporting by tracking emerging policies, mapping key influencers, and monitoring stakeholder sentiment. It enables teams to identify compliance risks early, engage the right decision-makers, and document evidence-based stakeholder input, making ESG disclosures more transparent, credible, and aligned with global standards.
How do I keep up with fast-moving stakeholder ecosystems in government and policy?
Stakeholder ecosystems in government and policy evolve fast - to keep up, organisations need continuous intelligence rather than static contact lists. Stakeholder intelligence helps teams track new policymakers, advisors, and influencers as they emerge; monitor draft legislation, hearings, and public consultations in real time; and connect media trends with policy activity.

By mapping relationships and detecting early signals, it turns fragmented updates into a live picture of who’s shaping policy and how influence is shifting; helping teams stay informed, relevant, and one step ahead.
What tools help public affairs or corporate relations teams map stakeholder influence?
Leading teams use AI-powered platforms like TSC.ai to go beyond static lists. They dynamically map influence networks, power relationships, and issue-specific actors.

See how Stakeholder Network Mapping works
Can I integrate my own stakeholder lists and insights into TSC.ai?
Yes. TSC.ai lets you upload and enrich your own data, integrating internal knowledge with external intelligence for a 360° view.

Learn more about the Stakeholder Data Repository
Why do traditional CRMs or spreadsheets fall short for stakeholder engagement?
CRMs are built for sales and marketing teams to support customer knowledge. Meanwhile, stakeholder relationships management (SRM) tools are built for corporate diplomats and external affairs teams to support the discovery and engagement of stakeholders related to issues the organisation cares about.

See how structured planning, smart recommendations, and real-time tracking can transform your stakeholder relationships.