As part of its mandate, a public utility needed to engage thousands of local stakeholders a year. This required being able to:
A. Re-engage reliably and with a sense of previous progress
B. Report on this centrally
The business rolled out Genie to address this, across:
- Stakeholder relationship management (SRM) workflow to manage engagements, touchpoints, projects
- Flexible integration to broader organisational data lake, record keeping, and stakeholder information (via secure data ‘containers’)
- Ability to leverage the above for intelligent insights and reporting
Stakeholder engagement is now in a single workflow, with custom integrations and compliant reporting. The team has been a thought partner across the 4th and 5th generations of Genie.